Today I requested a quote from a new printing company. They asked me to supply PMS color specs and logo fonts for the printing job . I realize that big companies spend a lot of time and money coming up with a Company Brand Specification Document….
Do you have one for your company?
What simple version works for you?
Do you have a template that you can share?
You know how I feel about Wal-Mart, however I include a link containing a sample of their lengthy detailed brand image specification from 2011. It is too detailed for Hamakua Macadamia Nut Co. but it does give me ideas.
Thanks for your help if you have suggestions or templates.